Privacy policy
Last updated: May 5, 2026
bhrb & co. operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). bhrb & co. is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
- Contact details including your name, address, billing address, shipping address, phone number, and email address.
- Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
- Account information including your username, password, security questions, preferences and settings.
- Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
- Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
- Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
- Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
- Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information
- Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies
- From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf
- From our partners or other third parties
How We Use Your Personal Information
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:
Provide, Tailor, and Improve the Services.
We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases.
Marketing and Advertising.
We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
Security and Fraud Prevention.
We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services.
Communicating with You.
We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons.
We use your personal information to comply with applicable law or respond to valid legal process.
📱 Text Message Marketing (Klaviyo)
SMS Consent & Communications
By providing your phone number at checkout, through forms, or other opt-in methods, and opting in to receive text messages, you agree to receive recurring automated marketing and transactional text messages from bhrb & co. These may include:
- Order confirmations and updates
- Promotional offers and product launches
- Cart reminder messages
Consent is not a condition of purchase. Message frequency may vary. Message and data rates may apply.
How We Collect & Use Your Information
We collect your phone number and related data through:
- Checkout opt-in selections
- Website pop-ups or embedded forms
- Account sign-ups or customer interactions
This information is used to:
- Send SMS communications via Klaviyo
- Personalize your shopping experience
- Improve marketing and customer engagement
We may also use this information to comply with applicable legal and regulatory requirements related to SMS communications.
Abandoned Cart Tracking
bhrb & co.'s website uses cookies and similar technologies to help keep track of items you put into your shopping cart, including when you have abandoned your cart.
This information is used to determine when to send cart reminder messages by text message through Klaviyo.
Third-Party Data Sharing
We may share your information with trusted third-party service providers (such as Klaviyo, payment processors, and website platforms) strictly to operate our business and deliver services.
However, text messaging originator opt-in data and consent will not be shared with any third parties for marketing purposes.
Location Data
We may collect general location information (such as IP address or browser data) to:
- Improve website performance
- Provide relevant offers or content
- Support fraud prevention
We do not use precise GPS tracking without your explicit consent.
Opt-Out & Your Rights
You can opt out of SMS marketing at any time by:
- Replying STOP to any message
- Following unsubscribe instructions in any message
For help, reply HELP or contact us directly at bhrbco@gmail.com.
Data Retention & Security
We retain your information only as long as necessary to provide services and comply with legal obligations. We take reasonable measures to protect your personal data from unauthorized access or disclosure.
Additional Data Collection Disclosure
We may collect personal information including name, email address, phone number, IP address, and browsing behavior through cookies, tracking technologies, and third-party integrations such as Klaviyo.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:
- With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
- With business and marketing partners to provide marketing services and advertise to you.
- When you direct, request us or otherwise consent to our disclosure of certain information.
- With our affiliates or otherwise within our corporate group.
- In connection with a business transaction or to comply with legal obligations.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you.
Third Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. We are not responsible for their privacy practices.
Children's Data
The Services are not intended for children, and we do not knowingly collect personal information from minors.
Security and Retention of Your Information
We take reasonable precautions to protect your information but cannot guarantee complete security.
Your Rights and Choices
Depending on where you live, you may have rights including access, deletion, correction, and opting out of certain data uses.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Contact
If you have any questions, please contact us at:
bhrbco@gmail.com
105 N Randolph St
Weeping Water, NE 68463
United States